Why Realtors Should Care About Zillow

So far in 2018 and what is sure to still be true in 2019, the real estate market has been extremely competitive. There are plenty of truly incredible homes on the market that are just waiting to be shown off on many different real estate platforms. From Trulia to Realtor.com to Zillow to various social media platforms, homes are getting more exposure now than ever thought possible. Given this new wave of potential, it is so important to document the beautiful amenities that your home has to offer.

At Twist Tours, we are constantly adapting to the changing needs of homeowners, builders, and realtors so that their properties can genuinely shine.  From custom videography to high-def photography to virtual tours, we are proud to offer a plethora of options. One of the sites that we believe realtors and homeowners alike should take advantage of is Zillow. According to Statista, Zillow is the leading real estate and rental website in the United States according to monthly website visits. It received 36 million visits a month as of May 2018. Trulia (owned by Zillow) is the second most popular real estate website with around 23 million monthly visits. In the world of real estate marketing, Zillow is a mecca that must be a portion of your selling or buying strategy.  

With our dedicated Twist Tours team in your corner, Zillow can quickly become one of your biggest assets. Here is how we are going to make this platform your go-to for assistance when it comes to real estate transactions.

Exclusive features offered by Twist Tours that no other company can offer!

Re-branded tours –  When you are buying or selling, having your home seen is so crucial, especially on the internet. Time is so valuable to buyers, and because of this, they are hunting for homes online before even taking the time to venture to see a property in person. For exposure, MLS tours are great but they do not do enough to get your home out there for the world to see. They are no more than a portal that holds information about the home and photos that are difficult to come across. With Zillow, searching is a breeze. To make this website even more of an asset to you, our passionate team of Twisters will automatically convert that unbranded MLS tour pulled in from the MLS back to the branded tour so that YOU are always seen. The more eyes on a home, the more potential buyers. The more buyers interested, the greater the chance of a price war. And when a price war takes place, you can see a greater return on your investment.

Embedded video – For those that heavily follow the trends in the real estate market, by now you are without question aware of how important video content becomes when selling a home. Videos give those aching to learn more about your home a brand new perspective. They can visualize more spaces and actually be given the chance to picture themselves residing in your home. To take picturing yourself in a home even farther, we offer virtual tours!

Starting around December 1st, our family of Twisters will have an exclusive new agreement with Zillow to automatically embed automated slideshow video from our tour to the Zillow property detail page as well as our custom video product for FREE. We are the only tour company that can do this! These videos will get your listing higher search placement and you will get the exposure that you crave. Custom videos are not only eye-catching, but they encourage users to see more of the home than they would if there was just a gallery of photographs that can sometimes be out of order and cause confusion. With videos of your home on Zillow from us, the odds of your home spending less time on the market are without question increased.

Keep in mind, uploading photos to the MLS does not give you free advertising on sites like Zillow. However, a virtual tour can if it has your branding! There are no other tour companies that can convert the unbranded tour to branded AND have an automated branded video posted on your Zillow listing, automatically, and for free.

Sound too good to be true? Good! Pinch yourself. Yep, we bet that hurt and also we bet that you have a smile on your face knowing that your home now has the backing that it needs to soar off of the market so that you can move on to the next chapter of your life!

We live in a spectacular world were both buyers and sellers can enjoy the new advantages that technology has to offer. We are proud to be on the forefront of this transition and we look forward to continuing to adapt in order to properly showcase homes on the market!

If you are someone who is on the hunt for extra assistance for selling a home, simply contact us!