As we close out the year and you begin to wonder what you can do to take your online presence to the next level, you may consider elevating your presence on social media. Yes, Facebook is currently the mecca in the world of social media, however, there is another platform that is rapidly growing and plays right into the hands of realtors, photographers, interior designers, builders and videographers. That platform is Instagram. If you have ever ventured into the realms of Instagram, you will quickly notice that all “posts” are mainly focused on beautiful images and videos rather than text, as “posts” are on Facebook. According to Adspresso, Instagram just reached 1 billion users this past June, which is a large increase considering that just in September of 2017 they had 800 million users. Instagram’s popularity is expected by those that typically use social media considering that they are always innovating. From adding “Stories” to the platform to allowing advertisers the option to add shopping links to “posts,” transformations are being made. Transformations that you need to take advantage of, especially if you are a realtor, interior designer, or builder.
For millennials, Instagram is an unbelievably popular social media platform. According to Investopedia, 59% of millennials are on Instagram and do you know what those millennials crave? Beautiful photographs of homes, especially if they are searching. It is way more common for a potential buyer to eye their dream home while scrolling through social media than it would be for them to find it in a magazine. As a matter of fact, there are actually profiles on the Instagram platform that are dedicated just to showcasing beautiful homes. Wouldn’t you like to see one of your listings featured on one of those accounts for potential buyers all over the country to see it? Signing up for Instagram is an extremely easy task and having our talented team take stunning photographs for you is an even easier one! Simply give us a call or shoot us an email!
Once you are all signed up, you can begin updating your information to pertain to your business as a realtor, interior designer, or builder. We recommend including your email, a phone number, and also some information about you so that followers can simply speak with you if they are interested in one of your products or services. After that is taken care of, it is time for the fun stuff – the photographs and videos. After you work extremely hard to get a listing, complete building a home, or formulate a jaw-dropping interior design, it will feel great to have that majesty captured by true professionals, like our team! We deeply enjoy having the opportunity to capture beautiful interior photographs, exterior photographs, aerial photographs, and aerial videography. Plus we also offer custom videos for just $149 or our free slideshow video that automatically posts to Zillow! Followers will deeply enjoy having the chance to view gorgeous photos of your home, which can actually be put into a “swipe-thru” so that they can easily eye while examining your “post.”
Another great aspect of Instagram is that communication between the account holder and followers is extremely easy. Discussions can be held through direct messages, through stories while going live, or in the comments of posts! With beautiful photographs and engaging photographs, followers will be encouraged to interact with your post, see what you are up to, and will be able to visualize first hand how important quality is to you. Marvelous photographs will directly connect you to your listing and your homeowners, so it is very important to get the right ones that reflect your brand in its finest light.
After seeing how well your photographs are doing on Instagram, you will be craving for more. Luckily for you, we are prepared and offer extra photos! If you have a property with absolutely incredible features that your listing presentation would never be complete without, don’t even hesitate for a second. We would love to have the opportunity to photographs these features whether they are a lake just a few hundred feet away from your home or a firepit that is right around the corner from the backyard pool. Since more and more people are purchasing homes sight unseen, the more images potential buyers can see of your home, the better!
When it comes to a home that you put your name behind, it is so very important to make sure that all of its gorgeous features are captured, and we would be honored to be the ones taking them. From incredible photos of your kitchen to the entire neighborhood, it is truly a treat for us! The next time you have a property that deserves to have a ton of eyes on it, don’t waste any time! Have us capture its beauty and post it on Instagram for all to see!